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It will help your SEO. Before you start blogging, check out How to write SEO-friendly blog posts.

And check out our post “101 Things for Real Estate Agents to Blog About”.

A WordPress blog page is included in the “Power” and “Brokerage” versions of Optima IDX.

If you have active listings in your MLS, our accounts will even generate a blog post for each new listing you have, including a photo, listing information, and a link to view the full property details on your website.